Please note : This help page is not for the latest version of Enterprise Architect. The latest help can be found here.
A business process has some well defined goal. This is the reason the organization does this work, and should be defined in terms of the benefits this process has for the organization as a whole and in satisfying the business requirements.
A Goal connector indicates that the attached object to the business process describes the goal of the process. A goal is the business justification for performing the activity.